Shake your country to gold

Download the new Vattenfall mobile application The Power of Cheering  to your iPhone or Android phone. Must app for anyone who is a true ski supporter and follows the FIS ski tour and alpine skiing World Championships in Garmisch Partenkirchen.

With the application Power of Cheering by Vattenfall cheer on your favorite ski teams by shaking the phone and generate energy to the team. Choose between three tools: cowbell, rattles and megaphone. The faster and harder you shake your phone, the more noisy it becomes and the more energy is generated. You are also able to pinch the coveted medals that each day is awarded to those who cheers the most. Shine in categories: Generated energy, Biggest Fan, most energetic fan and longest cheer.

Linus Almqvist, Head of Brand Communications and Partnerships, describes Vattenfall’s focus on applications for the iPhone and Android:

– With our focus on applications, we invite you to interact and engage ski interested people in our investment in winter sports. The Power of Cheering cowbell is my big favorite and it really gives the feeling of standing on the slopes and cheer.

The position of the nations that generated the most energy and which leads the individual cheer leaderboard will, except in the application, will be reported on the ground in Vattenfall’s tent during the Alpine World Ski Championships in Garmisch Partenkirshen, 7-20 February 2011.

Vattenfall is the official sponsor of Swedish Ski Association, the International Ski Federation and the Alpine World Ski Championships in Garmisch-Partenkirchen 2011.