Evian – the producer of mineral water from the French Alps launched their Baby & Me ad campaign, a fun and tongue-in-cheek campaign based around their tagline ‘Live young’. Together with the Swedish agency B-Reel, The Mobile Life was tasked with creating the Baby & Me app.

Using GPU servers and image processing technologies, we created an app that shows you your ‘baby-self’ from a picture you’ve just taken or uploaded. It’s definitely one for sharing with friends!